5 Ways To Get The Best From Your Writers

By Adam Gordon No Comments

As the principal of an agency I do a lot of writing for clients and I also manage writers. We write for many different types of clients; technology, consumer goods, finance, medical devices, biotech, pretty much the gamut of businesses you see in Silicon Valley. So I have both the writer’s and the client’s perspective, and I have learned that these processes produce the best output most consistently.

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July 25, 2014

The NYPD Shows Us How to Not Use Social Media

By Oya Voices No Comments

Social media is a great resource for companies, organizations, groups, and individuals. It gives people the ability to be able to communicate with masses of potential consumers, supporters, and affiliates. However, since social media is incredibly popular in today’s society, it also has negative consequences due to the large world of an audience that is always watching.

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May 05, 2014

Why Rebranding May Be Your Company's Best Bet

By Oya Voices No Comments

Companies may toy with the question of how they can benefit from rebranding and revitalization. However, when considering this idea, is it important to remember that rebranding addresses the wants of needs of the company’s current and prospective customers, rather than the wants and needs of the company itself. Factors such as accessibility, market differentiation, brand awareness, relevance, consumer personality, preference, and associations are important to consider when thinking about a possible rebrand. If the company is capable of improving its relationship with its customers, then rebranding may be what the company needs to do.

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April 14, 2014

LinkedIn Updates and Tips to Improve Your Personal or Company Profile

By Oya Voices No Comments

LinkedIn is a powerful professional online community made up of over 270 million members in over 200 countries and territories around the globe. Having a LinkedIn profile will benefit employees and companies alike, making them more productive and successful. With 2 new LinkedIn members joining every second, this professional network is rapidly expanding. Creating a LinkedIn page is a great first step for you or your company, but showing up in search results, growing your network, and making the page the best it can be by generating more profile views, is just as important.

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March 17, 2014

The Missing Ingredient: Why Your Content Marketing isn’t Working

By Oya Voices 1 Comment

 

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April 09, 2013

Webifying Large Documents, Part 7, The End!

By Oya Voices No Comments

 

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January 30, 2013

Webifying Large Documents, Part 6

By Oya Voices No Comments

 

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October 22, 2012

Webifying Large Documents, Part 5

By Oya Voices No Comments

 

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October 18, 2012

Webifying Large Documents, Part 4

By Oya Voices No Comments

 

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September 20, 2012

Webifying Large Documents, Part 3

By Oya Voices No Comments

 

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September 18, 2012